Introduction
Powder Valley, LLC (“Powder Valley”, “we”, “our”, or “us”) both respects, and is committed to protecting, your privacy when we provide services to you through either our Website or through other electronic means (our “Services”). This Privacy Policy (“Policy”) describes what personally identifiable information we collect, retain, and disclose, as well as how we protect the same, when we provide such Services.
Importantly, this Policy applies only to personally identifiable information we collect through Services defined above. This Policy does not apply to information collected either:
- By us either offline or through means other than the Services defined above, including on any other website operated by any third party (including our affiliates and subsidiaries) that does not link to this policy; or
- By any third party (including our affiliates and subsidiaries), through any application or content (including advertising) that may link to, or be accessible either from or through, the Services.
If you have any questions about what the Policy applies to or other general questions about this Policy, you may contact us either by mail1 or by clicking on the following link: Contact Us.
Personally Identifiable Information We Collect
What is “Personally Identifiable Information”?
While the precise definition of “Personally Identifiable Information” or “personal data” varies by state, generally, such information is that which identifies, relates to, or describes, directly or indirectly, you as an individual, e.g., your name, email address, telephone number, home address, payment information, or other identifying information that may be used to identify you and contact you online or offline (“PII”).
What “PII” Do We Collect?
The types of PII we may either collect or process when we provide the Services to you include the following:
- Account and contact information. Account and contact information that we collect may include one or more of the following: name; home address; work address; email address; phone number; any other contact information you elect and consent to provide to us electronically.
- Payment information. Payment information that we may collect may include the following: credit card information, debit card information, or any other payment information you choose to provide to us via the Services described above.
- Demographic information. Demographic information that we collect includes the following: your age/birthday; gender; current employment information; education; and family or marital status, if you have consented to such information collection by providing such information to us via the Services described above.
- Location information. Location information that we collect includes the following: general geographic location such as country, state or province, or city, if you have both enabled and consented to location information collection electronically and/or provided the same to us via the Services described above.
- Identity document information. Identity document information that we collect includes the following: as Social Security and driver’s license numbers if you have consented to such information collection by providing such information to us electronically.
- Usage Data. Usage Data that we may collect relates to information collected through your use of electronic devices capable of accessing the internet (e.g., your computer, cell phone, etc.) Internet Protocol address (e.g., IP address); this may include information such as browser type, browser version, what parts of our Website your visit and when, the time spent on those pages, unique device identifiers, and other diagnostic data.
If we combine or connect non-personal statistical or technical data with PII so that it either directly or indirectly identifies an individual, we treat the combined information as PII.
Some of the PII identified above (e.g. identification document information and certain geolocation information) may be considered sensitive data under certain laws. If PII qualifies as “sensitive data” under applicable law, we will collect and process such PII only with your consent. See How We Collect “Collected PII” for more information about how such consent is obtained.
If you choose not to provide or allow us to collect some PII, we may not be able to provide you with requested features, services, or information typically available through our Services.
Children’s and Minors’ Data
Our Services are neither intended for, nor do we knowingly collect any PII from, children under the age of 18 via our Services. We only knowingly collect PII relating to a child and/or a minor from either the parent or guardian of that child and/or minor. If we learn we have inadvertently either collected or received information from a child under 18 years old (personal or otherwise) without verification of parental consent, we will delete all such information.
How We Collect “Collected PII”
The following describes PII that we collect from you either directly or automatically when you utilize or access our Services (hereinafter “Collected PII”):
You Provide PII to Us Electronically
When you either utilize or access our Services and provide PII through such interactions, we collect certain PII: e.g., when you provide PII to us via e-mail (or by some other means of electronic submission) or when you electronically submit questions or information to us and provide PII in such electronic communications.
By providing PII to us electronically, you are consenting to Powder valley collecting, using, and retaining that same PII as set forth in this Policy—including but not limited to PII that qualifies as “sensitive data” under applicable state law.
Information on how to “opt out”—to any extent—of any Collected PII as the same applies to you, personally, can be found below under “Your Rights Regarding Collected PII.”
PII that Is Collected Automatically Through Our Services
As you navigate through, and interact with, our Services, we may use automatic data collection technologies to collect information that may include PII. PII that is collected automatically may include usage details, IP addresses, operating system, and browser type, and information collected through cookies, which may include details of your interactions with our Services and other communication data.
To the extent any of these automated technologies are considered targeted advertising or profiling, under applicable laws, depending on where you live, you may opt out from use of these automated technologies for such uses by following the steps provided below under “Your Rights Regarding Collected PII.”
PII collected using automatic collection technologies helps us to improve our Services and to deliver a better, more personalized experience to you and our other customers.
PII Collected Through Cookies
The technologies we use for this automatic data collection may include “cookies.” A cookie is a small file placed on your device when you interact with the Services. You may either refuse to accept or disable cookies by activating the appropriate setting on your browser or device. However, if you select this setting, you may be unable to access certain features of the Services.
PII Collected Through Third Parties
Additionally, when you use our website, certain Services will link you to other websites that belong to third parties. Once you leave our website, you are subject to the privacy policy for the site(s) you are visiting. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content that may occur when you access a third party’s website, you should contact the responsible provider directly.
How We Use Collected PII
When you visit our Website, you do not have to provide PII. However, if you choose to provide information that qualifies as Collected PII, how we may use, and how long we may retain, such Collected PII depends on that which is collected and why.
The following categories describe examples of the way we may use and/or disclose Collected PII:
For Payment:
We may use and/or disclose Collected PII to either bill and/or collect payment from you or a third-party payer. For example, to purchase items from us, you must provide certain PII to allow us to both bill for, and ship, your orders; such PII is therefore used for billing purposes and to fill applicable orders. If we have trouble processing, shipping, or delivering an order you have placed directly or indirectly, we will use PII to contact you. If you fail to pay amounts you owe to us following goods ordered and thereafter provided to you, we may turn over certain Collected PII to a collection agency.
Collected PII Used/Disclosed for Certain Services and Other Marketing:
We may use Collected PII to provide you with Services defined herein, to provide you with location-specific services, to ensure the functionality of our Website, and to tailor that which we offer to you based on that which is both applicable and desired.
Other Reasons We May Use and/or Disclose Collected PII:
- To fulfill services requested by you;
- To assess your satisfaction with our services;
- To tell you about possibly applicable locations and/or benefits applicable to you;
- For conducting training programs or reviewing competence of our staff and other professionals;
- Notify you when updates are available for our Services and about changes to either any products or services we offer or provide through the same;
- To comply with a valid court order, subpoena, or other congressional request for information;
- For any other purpose we may describe when you provide the Collected PII; and
- For any other purpose with your consent.
We retain Collected PII for different periods of time depending on the purpose for which we have collected it. For example, if you choose to provide us with PII through an e-mail message, request for information, paper or electronic form, questionnaire, customer satisfaction survey, etc., we will retain and access such Collected PII only as long as needed to respond to your question or to fulfill the stated purpose of the communication.
We will not retain Collected PII for longer than necessary to fulfill the understood collection purpose unless a longer retention period is required to comply with legal obligations. Also, there may be technical or other operational reasons where we are unable to delete or de-identify Collected PII. When this is the case, we will take reasonable measures to prevent further processing of such Collected PII.
Who Has Access to Collected PII
When we retain Collected PII, only certain Powder Valley personnel will have access to the same. Specifically, certain managerial staff with the need to know such Collected PII as well as any necessary support personnel that may need to access such Collected PII for its stated purpose.
While we will never sell Collected PII, we may share certain Collected PII to certain third parties, including our subsidiaries and affiliates, if doing so is both permissible and either addresses or furthers the stated collection objective described in this Policy. Third parties that may have access to Collected PII for these reasons may be contractors, service providers, other third parties we use to support our organization, as well as any legislative or executive body that validly orders such Collected PII be disclosed.
How We Protect Your Personal Data
While we retain Collected PII, we use commercially reasonable administrative, physical, and technical measures designed to protect such data from either accidental loss or destruction as well as from unauthorized access, use, alteration, and disclosure.
Additionally, the level of protection provided to Collected PII will depend on whether the PII is sensitive information and thus requires additional security measures (e.g., encryption and other security measures for transmission).
However, no website, mobile application, system, electronic storage, or online service is completely secure. For this reason, while we will always strive to ensure the security of Collected PII, we cannot guarantee the security of any information transmitted to, through, using, or in connection with the Services. In particular, email, texts, and chats sent to or from the Services may not be secure, and you should carefully decide what information you send to us via such communications channels. Any transmission of personal data is at your own risk.
The safety and security of your information—personal and otherwise—also depends on you. You are responsible for taking steps to protect your personal information against unauthorized use, disclosure, and access.
Your Rights Regarding Collection of your PII
We believe you should have access to your Collected PII as well as the ability to both opt out of its collection as well as edit anything you believe may be incorrect or incomplete. To access any of your Collected PII, change your privacy preferences related to the same, or to request to edit any of your Collected PII, you may contact us at the following: [email protected]. When you do so, please include the following information:
- Your Full Name
- How we may contact you regarding your request (e-mail address or mailing address only).
- What you are requesting (e.g., if you wish to “opt out” of the collection of certain Collected PII, or if you wish to correct certain Collected PII you believe may be incorrect, etc.).
We will respond to you within two to three business days following receipt of your request.
Changes to This Policy
We reserve the right to change this Policy, and the revised or changed Policy will be effective for any Collected PII already in our possession as well as any PII collected in the future. The current Policy will be posted on our Website and include the effective date and you will be notified whenever we make any revision or change to the same.
Rights for Residents of Particular States
If you are a resident of a state with applicable consumer privacy laws, you may have the following rights:
- To confirm whether we process your personal information.
- To access your personal information.
- To correct inaccuracies in your personal information.
- To delete your personal information that we have obtained.
- To receive a copy of your personal information in a portable and readily usable format.
- To opt out of the sale or sharing of your personal information.
- To opt out of the processing of your personal information for purposes of (i) targeted advertising or (ii) automated decision-making or profiling in furtherance of decisions that produce a legal or similarly significant effect on you.
If you live in a state that requires specific consent prior to processing your sensitive personal information for certain purposes, we will obtain such and you can withdraw your consent at any time.
Residents of applicable states may exercise the above rights by submitting a request to the following: Contact Us
We may ask you to provide us with information necessary to reasonably verify your identity before responding to your request. We will consider all requests and provide our response within the time period required by applicable law.
California Resident Privacy Notice
Below, please find the categories of information we may have collected about you in the last twelve months, the purposes for the collection, and the third parties with whom your personal information may have been disclosed or shared.
| Categories of Collected PII | Reason for retaining, using, and potentially sharing Collected PII | Third parties with whom certain Collected PII is shared |
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See the sections above titled “Personally Identifiable Information We Collect” and “How We Use Collected PII” for additional details about the information in this chart.
If you are a California resident, you may have the following rights with respect to the personal information we process about you:
- To request information about the categories, and specific pieces, of PII we have collected about you, the categories of sources from which we collected such PII, the purposes for collecting or sharing such Collected PII, and the third parties with whom we have shared your PII.
- To request that we delete PII that we have collected from you.
- To request that we correct inaccurate PII that we maintain about you.
- To opt out of the sharing of your PII.
- To limit the use and disclosure of sensitive PII.
California residents may exercise the above rights by submitting a request at the following: Contact Us
Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your PII. You may also make a verifiable consumer request on behalf of your minor child; however, please see the section entitled “Children’s and Minors’ Data” for information regarding our policy on collection of this type of data.
We may ask you to provide us with information necessary to reasonably verify your identity before responding to your request. We may require you to use your email address in order to perform such verification. We will consider all requests and provide our response within the time period required by applicable law. Please note, however, that certain information may be exempt from such requests. If we deny your request in whole or in part, you may have the right to appeal the decision. In such circumstances, we will provide you with information regarding the appeals process. We will not discriminate against you for exercising any of your rights.
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The above Privacy Policy updates above should be considered supplemental to the original Privacy Policy terms below. The below terms are still active. [August 26, 2025]
Your privacy is important to us. Powder Valley understands your concerns with regard to how information about you is used and shared, and we appreciate your trust that you place in us.
This privacy policy discloses the privacy practices for www.powdervalley.com and www.powder-valley.com. This privacy policy applies solely to information collected by this web site. It will notify you of the following:
- What personally identifiable information is collected from you through the website, how it is used and with whom it may be shared.
- The security procedures in place to protect your information.
- How you can correct any inaccuracies in the information.
Registration
To place orders on this website a user can register for an account with an email address and password. In your account you can also set up your contact information, including address and phone number. This information is used to contact you about the products/services on our site in which you have expressed interest. Customers who wish to not make an account can still order with us. You will just add items to your cart and follow the checkout process.
Orders
We request information from you on our order form. To buy from us, you must provide certain information to allow us to bill and ship your orders. This information is used for billing purposes and to fill our orders. If we have trouble processing, shipping or delivering an order, we’ll use this information to contact you.
Cookies
We use “cookies” on this site. A cookie is a piece of data stored on a site visitors hard drive to help us improve your access to our site and identify repeat visitors to our site. Use of cookies is in no way linked to any personally identifiable information on our site.
Information Collection, Use, and Sharing
We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.
We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request.
We use an outside shipping company to ship orders, and a credit card processing company to bill users for goods and services. These companies do not retain, share, store or use personally identifiable information for any secondary purposes beyond filling your order.
Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy. We may also have a Third Party (CusRev) send an invitation to review products that you have purchased.
Your Access to and Control Over Information
You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number given on our website or by logging into your account:
* See what data we have about you, if any.
* Change/correct any data we have about you.
* Have us delete any data we have about you.
* Express any concern you have about our use of your data.
Security
We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.
Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser or looking for “https” at the beginning of the address of the web page.
While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.
Terms of Service – SMS Messaging
By subscribing to SMS messages from Powder Valley, you agree to the following terms:
- Program Name: Powder Valley SMS Alerts
- Program Description: Subscribers may receive SMS messages related to order updates, abandoned cart reminders, product announcements, promotions, and other Powder Valley communications.
- Message Frequency: Message frequency varies. You may receive multiple messages per month.
- Message & Data Rates: Message and data rates may apply depending on your mobile carrier.
- How to Opt Out: You may opt out at any time by replying STOP to any message. For help, reply HELP or contact us at [email protected].
- Abandoned Checkout Messages: If you begin the checkout process but do not complete your order, we may send you a message reminding you to complete your purchase.
- Privacy Policy: For more details, please review our Privacy Policy below.
- Consent Notice: By signing up, you confirm you are the account holder or have permission to enroll. Consent is not a condition of purchase.
- Carriers are not liable for delayed or undelivered messages.
- Texts may be sent using an automatic telephone dialing system.
Privacy Policy – SMS Messaging
This section explains how Powder Valley handles your personal information in relation to SMS communications.
- Data Sharing:
We do not sell or share your SMS opt-in information with third parties for their marketing purposes. We may share your phone number and SMS messaging data with trusted service providers (like Klaviyo and mobile carriers) solely for the purpose of delivering and supporting our messaging services.
- Use of Cookies:
We use cookies to monitor your shopping activity, including items added to your cart. This helps us determine when to send cart reminder messages via SMS. This information is only used to enhance your experience and will not be shared for third-party advertising.
- Types of Messages You May Receive:
- Order confirmations and shipping updates
- Abandoned cart reminders
- Promotional offers and product alerts
- General customer service communications
- Managing Your Preferences:
You may opt out at any time by replying STOP to 29453. For help, text HELP to 29453 or contact us at [email protected]
- Your Rights:
You may request access to or deletion of your personal data at any time. Please contact [email protected] to make such a request.
Updates
Our Privacy Policy may change from time to time and all updates will be posted on this page.
This policy was last modified on 8/26/2025.
If you have any questions regarding this privacy policy you may contact us via telephone at 620-229-8685.
